In business, having a digital presence is crucial. Technology is shaping the world, creating more outlets to connect with an audience and establish a brand. Entrepreneurs are seeing the importance of getting their business online, however, establishing that presence takes time.

Below, 15 members of Forbes Business Council discuss some smart practices for building an effective digital strategy. They shared how these practices have led to strong and worthwhile digital strategies and what other business owners can do to see the success for themselves.

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